Virtual PRO Review 2026: Pros, Cons, Features and Pricing
Virtual PRO, formerly Hubilo, is an event management software built to help event teams create and manage virtual and hybrid experiences, engage audiences, and track event performance. If you’re handling online events, webinars, or digital conferences, Virtual PRO offers tools for production, engagement, analytics, and attendee management.
In this review, I’ll break down Virtual PRO’s features, real-world use cases, pros and cons, and pricing so you can see how it stacks up against other event management software options.
Virtual PRO Evaluation Summary
- From $15,000/year
- Free demo available
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Virtual PRO Overview
In my opinion, Virtual PRO stands out for its virtual event production tools, audience engagement features, and structured event workflows. Its interface makes it easier for teams to create branded online experiences, manage attendees, and measure engagement.
While it may not be the best fit for teams focused only on in-person venue management, it works well for organizations running virtual events, webinars, and hybrid experiences.
pros
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Centralizes event registration, audience engagement, and event management tools
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Provides analytics for tracking attendee activity and event performance
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Supports branded virtual experiences with interactive engagement features
cons
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Event reporting options are limited compared to other platforms
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No integrated mobile app for attendee experience
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Payment processing setup can be complex for first-time users
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How We Test & Score Tools
We’ve spent years building, refining, and improving our software testing and scoring system. The rubric is designed to capture the nuances of software selection and what makes a tool effective, focusing on critical aspects of the decision-making process.
Below, you can see exactly how our testing and scoring works across seven criteria. It allows us to provide an unbiased evaluation of the software based on core functionality, standout features, ease of use, onboarding, customer support, integrations, customer reviews, and value for money.
Core Functionality (25% of final scoring)
The starting point of our evaluation is always the core functionality of the tool. Does it have the basic features and functions that a user would expect to see? Are any of those core features locked to higher-tiered pricing plans? At its core, we expect a tool to stand up against the baseline capabilities of its competitors.
Standout Features (25% of final scoring)
Next, we evaluate uncommon standout features that go above and beyond the core functionality typically found in tools of its kind. A high score reflects specialized or unique features that make the product faster, more efficient, or offer additional value to the user.
We also evaluate how easy it is to integrate with other tools typically found in the tech stack to expand the functionality and utility of the software. Tools offering plentiful native integrations, 3rd party connections, and API access to build custom integrations score best.
Ease of Use (10% of final scoring)
We consider how quick and easy it is to execute the tasks defined in the core functionality using the tool. High scoring software is well designed, intuitive to use, offers mobile apps, provides templates, and makes relatively complex tasks seem simple.
Onboarding (10% of final scoring)
We know how important rapid team adoption is for a new platform, so we evaluate how easy it is to learn and use a tool with minimal training. We evaluate how quickly a team member can get set up and start using the tool with no experience. High scoring solutions indicate little or no support is required.
Customer Support (10% of final scoring)
We review how quick and easy it is to get unstuck and find help by phone, live chat, or knowledge base. Tools and companies that provide real-time support score best, while chatbots score worst.
Customer Reviews (10% of final scoring)
Beyond our own testing and evaluation, we consider the net promoter score from current and past customers. We review their likelihood, given the option, to choose the tool again for the core functionality. A high scoring software reflects a high net promoter score from current or past customers.
Value for Money (10% of final scoring)
Lastly, in consideration of all the other criteria, we review the average price of entry level plans against the core features and consider the value of the other evaluation criteria. Software that delivers more, for less, will score higher.
Core Features
Branded Event Experiences
Create customized virtual event spaces with branded designs, content, and attendee experiences. Virtual PRO helps teams deliver polished online and hybrid events at scale.
Session Management
Build multi-session events with speakers, content, and structured programming. Teams can organize event experiences while keeping attendees engaged.
Audience Networking Tools
Create networking opportunities through 1:1 matchmaking, rooms, roundtables, lounges, and private meetings. Attendees can connect and collaborate throughout the event.
Sponsor and Exhibitor Management
Create sponsor experiences with virtual booths and engagement options. Teams can showcase sponsors and encourage audience interactions.
Live Streaming and Production Tools
Host virtual sessions with streaming tools, production support, and interactive event features. Virtual PRO helps teams deliver professional online events.
Event Analytics
Track attendee activity, session performance, and engagement insights. Teams can use event data to measure results and improve future experiences.
Ease of Use
Virtual PRO’s clean interface and organized workflows make it easy for event teams to create and manage virtual experiences. I find features like attendee tracking, session management, and engagement tools help users handle event tasks without navigating complex menus.
Users highlight the platform’s straightforward setup and support resources as helpful for launching events faster.
Integrations
Virtual PRO integrates with Salesforce, HubSpot, Marketo, Microsoft Dynamics 365, Eloqua, Pardot, and other tools to support event data syncing and marketing workflows.
Virtual PRO also offers developer tools and API support for custom integrations based on event and enterprise requirements.
Virtual PRO Specs
- Accounts Payable
- Accounts Receivable
- API
- Audience Targeting
- Budgeting
- Calendar Management
- Contact Management
- Customer Management
- Dashboard
- Data Export
- Data Import
- Data Visualization
- Expense Tracking
- External Integrations
- Forecasting
- General Account Ledger
- Inventory Tracking
- Lead Management
- Lead Scoring
- Marketing Automation
- Multi-User
- Notifications
- Project Management
- Scheduling
- Social-Media Integration
- Supplier Management
- Third-Party Plugins/Add-Ons
- Travel Management
