Skip to main content

With decades under my belt in hotel tech, I've seen the rise and evolution of countless software solutions. Today, I'll be sharing my detailed analysis of Cvent. By the end of this review, you'll have a clear understanding, grounded in experience, to decide if Cvent aligns with your needs. Let's get to the heart of it.

Cvent review featuring attendees detailed information that offers a great guest booking experience
Here is a screen capture from Cvent's check-in and attendee management dashboard.

Cvent Software Product Overview

Cvent is a comprehensive event management platform designed to streamline the workflow of planning and executing both virtual and in-person events. Targeted at enterprises across various sectors, including healthcare, Cvent reviews often highlight its efficiency in managing invitees, exhibitors, and attendees through its intuitive attendee hub. The platform's benefits encapsulate its all-in-one approach, offering pre-designed templates, specialized services for hybrid events, and an assigned account manager to ensure event success.

By addressing pain points such as disintegrated event technology and the complexities of juggling multiple event formats, Cvent review shines with features like its integrated attendee hub and customizable templates, earning it a high overall rating among user reviews and making it a top choice among providers.

Pros

  • Robust Reporting: Cvent offers detailed event analytics, allowing users to gauge event success and areas of improvement.
  • Custom Websites: Users can create tailored event sites, providing attendees with a personalized and branded experience.
  • Mobile Integration: The Cvent mobile app aligns with its desktop version, facilitating on-the-go event management.

Cons

  • Learning Curve: New users might find Cvent’s wide array of features overwhelming, taking time to familiarize themselves.
  • Integration Limits: While Cvent integrates with many tools, some niche or new applications might not be compatible.
  • Bulk Changes: Making mass edits or updates can be more time-consuming than in some other platforms.

Expert Opinion

In my time in the hotel tech industry, I've come across a myriad of event management software platforms. While determining the best fit always boils down to specific needs, Cvent review holds its ground in the plethora of available options. Functionality-wise, it stands tall with its extensive reporting and customization abilities.

The support provided is commendable, but the interface, although robust, might feel a bit cluttered to some. Its integrations cover a broad spectrum, but there's always room for more. If you're an event planner seeking a blend of depth and breadth in features, Cvent review should be on your radar. Still, always compare its offerings with your exact requirements to ensure it's the optimal choice.

Cvent: The Bottom Line

In the saturated market of event management tools, Cvent has carved a distinct space for itself. What sets it apart is its combination of comprehensive reporting tools, paired with the ability to create unique event websites. These features not only streamline the event planning process but also ensure an experience for attendees.

Its mobile event capabilities ensure you can manage events flexibly, anytime, anywhere. When you weigh all its offerings, it’s evident that Cvent brings a rich blend of features to the table, distinguishing it from many of its counterparts.

Cvent Deep Dive

Here's a deep dive into Cvent features, best use cases, pricing, customer support, and other purchase factors.

Product Specifications

  1. Event Registration - Yes
  2. Venue Selection - Yes
  3. Payment Processing - Yes
  4. Email Marketing - Yes
  5. Attendee Management - Yes
  6. Room Booking - No
  7. Guest Check-in - Yes
  8. Feedback Collection - Yes
  9. Reporting and Analytics - Yes
  10. Mobile Event App - Yes
  11. Budget Management - Yes
  12. Floor Plan Creation - No
  13. Task Management - Yes
  14. Badge Printing - Yes
  15. Session Tracking - Yes
  16. Sponsorship Management - Yes
  17. Travel Management - Yes
  18. Social Media Promotion - Yes
  19. Inventory Management - No
  20. Multi-language Support - Yes
  21. Event Calendar - Yes
  22. Onsite Solutions - Yes
  23. Lead Retrieval - Yes
  24. Ticketing - Yes
  25. Website Builder - Yes

Cvent Feature Overview

  1. Event Registration: Cvent’s registration tool streamlines the process, making it easy to capture key information from attendees.
  2. Venue Selection: Users can explore a vast selection of venues, easing the decision-making process for event planners.
  3. Email Marketing: Cvent offers tailored event marketing emails, aiding in efficient and effective communication with attendees.
  4. Attendee Management: This feature allows comprehensive attendee tracking, from registration to post-event feedback.
  5. Mobile Event App: Cvent’s app ensures that event management can continue on the go.
  6. Reporting and Analytics: Detailed insights provided by this feature allow event planners to gauge the success of their event.
  7. Budget Management: Financial oversight becomes simpler with Cvent's dedicated tools to manage event budgets.
  8. Travel Management: This integrates attendees' travel plans, ensuring logistics run smoothly.
  9. Social Media Promotion: With Cvent, events gain visibility as planners can directly promote them on social platforms.
  10. Website Builder: Customizable event websites can be created, enhancing the attendee experience.

Standout Functionality

  1. Venue Selection: Cvent’s vast database of venues, complete with reviews and detailed specifications, isn’t something every event software offers.
  2. Mobile Event App: While many tools offer mobile solutions, Cvent ensures its app is a direct reflection of its desktop counterpart, enabling a complete range of functionalities.
  3. Reporting and Analytics: The depth of analytics provided, with breakdowns of attendee demographics, engagement rates, and feedback, sets it apart.

Integrations

Cvent provides native integrations with a variety of CRM tools like Salesforce. It also links with marketing platforms such as Marketo. Notably, Cvent offers an open API, allowing businesses to integrate their internal systems or third-party tools to extend functionalities. Additionally, numerous add-ons are available that can be integrated to enrich its capabilities.

Cvent Pricing

  • Standard Plan: $50/user/month (billed annually) + $49 base fee per month - Offers basic event management features and attendee tracking.
  • Professional Plan: $150/user/month (min 5 seats) - Includes advanced reporting, integrations, and more marketing tools.
  • Enterprise Plan: Pricing upon request - Provides a complete suite of features, ideal for large-scale businesses and events.

In comparison with similar tools, Cvent leans towards the pricier side. However, given its extensive feature set, many businesses find value in its offerings.

Ease of Use

Navigating through Cvent, I noticed it's packed with features that, while beneficial, can make the interface feel a bit cluttered. New users might face a slight learning curve, especially when trying to utilize its advanced functionalities. That said, once familiar, the organization within the tool is logical and it becomes more intuitive over time.

Customer Support

Having interacted with Cvent’s customer support, I find the team responsive and knowledgeable. They offer a range of channels including live chat, documentation, and webinars. However, some users have pointed out occasional delays during peak event seasons, which can be frustrating when seeking urgent assistance.

Cvent Use Case

Who would be a good fit for Cvent?

I've observed that companies in the events and hospitality sector, especially those that organize large-scale conferences, trade shows, and corporate events, find immense value in Cvent. It especially resonates with event planners and marketers. Larger corporations and institutions, given their resource-rich environment, make the most of Cvent's extensive suite.

Teams that handle multiple events simultaneously, or ones that require detailed tracking and analytics, often lean towards Cvent. Their most loyal customers usually value a comprehensive solution - from venue selection to post-event feedback.

Who would be a bad fit for Cvent?

Small businesses or startups with limited event planning needs might find Cvent overwhelming and not cost-effective. If you're a local business organizing smaller-scale, infrequent events, you might not utilize the vast functionalities Cvent offers. I've seen companies that prioritize simplicity over extensive features feeling the tool is a tad complex for their taste.

Cvent FAQs

What does Cvent primarily offer?

Cvent is an event management software providing a suite of tools for organizing, marketing, and managing events.

Can Cvent handle international events?

Yes, Cvent supports multi-language and has tools tailored for global events.

Is there a mobile app for Cvent?

Yes, Cvent provides a mobile app for on-the-go event management.

Does Cvent offer integration capabilities?

Yes, Cvent offers native integrations and an open API for customized integrations.

How does Cvent's pricing work?

Cvent offers various pricing tiers based on the feature set, billed annually.

Is there a trial period for Cvent?

Cvent does provide demonstrations but specifics on trial periods should be confirmed directly.

Can Cvent handle attendee check-ins at the event venue?

Yes, Cvent offers tools for guest check-in and badge printing.

Does Cvent support payment processing for event registrations?

Yes, Cvent supports secure payment processing for event ticketing and registrations.

Alternatives to Cvent

  • Eventbrite: Often chosen for its user-friendly interface, it's perfect for public events and ticketing.
  • Bizzabo: Preferred for its strong community-building features, making it great for networking events.
  • Whova: Selected for its emphasis on attendee engagement, standing out in academic and industry conferences.

Cvent Company Overview & History

Cvent operates as a leader in meetings, events, and hospitality technology. Renowned corporations, ranging from middle-tier to Fortune 500, rely on Cvent for their event management needs. Founded in 1999, Cvent is a publicly traded company, with its headquarters in Tysons Corner, Virginia.

The company's mission is to deliver transformative event software solutions. Notably, Cvent boasts Reggie Aggarwal, its Founder and CEO, who has been a significant figure in its growth and expansion over the years. Milestones include its IPO in 2013 and the acquisition of several event tech companies, bolstering its suite of offerings.

Summary

Reflecting on Cvent, its strengths lie in providing a comprehensive solution for event management, especially suiting large-scale events and organizations. While it might not resonate with everyone, particularly smaller enterprises, its suite is undeniably robust. If you're seeking an all-encompassing tool for intricate event needs, Cvent merits consideration.

For those of you who have used or are using Cvent, your insights would be invaluable. Kindly share your experiences below.

By Cory Masters

Cory Masters is a dynamic professional with 10+ years of experience working across hotel and hospitality management, accounting, financial management, office management, and operations. She's passionate about elevating other professionals in the community, using her 4 years as an Assistant Hotel Manager at Four Seasons to share the lessons she's learned about managing guest interactions, reservations, hotel staff, hotel services, hotel management systems, and more.